Soylent 2.0 is (almost) here: The bottled meal replacement made in L.A. now available for preorder - Los Angeles Times
Advertisement

Soylent 2.0 is (almost) here: The bottled meal replacement made in L.A. now available for preorder

Share via

Imagine drinking a beige, liquid goo every time you get hungry. Instead of steak, sushi or your favorite lunchtime salad, it’s a bottle of goo, three times a day.

That’s the idea behind Soylent 2.0, a bottled meal replacement made in Los Angeles, not on a spaceship headed for Mars, or away from a zombie apocalypse.

When Soylent co-founder and CEO Rob Rhinehart created Soylent powder a couple of years ago, he said he resented the time, energy and money it took to prepare and consume a meal. So he researched the basic elements a body would need to survive and created Soylent.

Advertisement

His original mixture of vitamins and minerals included zinc, iodine, calcium, potassium, vitamins A, B, C, D, E and biotin, to name just a few. The powder was consumed by mixing it with water to create a liquid meal replacement.

Counter Intelligence: Sign up for Jonathan Gold’s weekly newsletter

Version 2.0 includes the vitamins and minerals, algal oil, isomaltulose (a slow-metabolizing ingredient naturally found in honey) and soy protein. It’s pre-bottled, has a one-year shelf life and doesn’t need to be refrigerated.

The Soylent website claims each bottle contains 20% of a person’s daily recommended value for essential vitamins and minerals, and 400 calories. It also describes the drink as having “a smooth texture with a subtle, delicious flavor.”

Advertisement

Soylent will be available in mid-October and can be preordered from the website. A pack of 12 bottles is $29.

Is this the death of solid foods? Since the drink isn’t GMO-free, gluten-free or organic, we’re thinking no — at least not in Los Angeles.

I tried a juice cleanse once. It didn’t take. Follow me on Twitter @Jenn_Harris_

Advertisement

ALSO:

Erewhon natural foods market coming soon to Venice

You need to get invited to this pop-up dinner in Venice

Why a massive recall of Kraft singles cheese slices? They could choke you.

Advertisement