Lululemon will soon have a new way to sell pants
Lululemon is changing the way customers shop for pants with a new selling concept that sorts pants by the way they feel rather than by style and size.
The redesigned pant wall, to debut in mid-September, will feature five categories of sensation: relaxed, naked, held-in, hugged and tight (ranging from lowest compression to highest). The idea is that this will make it easier to select pants tailored to a your activity, whether it’s running, taking a barre class, Pilates, yoga -- your choice!
In other shopping news:
Cleobella, which carries women’s and children’s clothing, bags and jewelry handmade in Bali, just remodeled the 1920s beach cottage it calls home.
The shop is located just a short walk from the sand at Sunset Beach, at 16792 14th St.
When it opened in 2012, the space served as both a retail shop and a design studio/office, but Cleobella grew quickly and moved the office to Huntington Beach last October. Owner Angela O’Brien and Tina Twigger Interior Design then embarked on a redesign of the cottage, to turn it into Cleobella’s “flagship boutique.”
The most striking additions are three large plate glass windows, embellished with hand-painted designs that frame the mannequins inside.
The Cleobella line has a beachy, boho vibe with on-trend details, such as this fall’s in-style fringe (seen on some purses, dresses and jackets). Prices range from about $68 for a T-shirt to more than $600 for a weekender bag.
Besides employing artisans in Bali, Cleobella pledges a percentage of all sales to help women in South East Asia through CARE.org.
Hours are 10 a.m. to 6 p.m. Monday through Friday and 11 a.m. to 6 p.m. Saturday, closed Sunday.
EVENTS
The Beverly Center’s annual “Show Us Your Style” Challenge is on. At an event from 6 to 9 p.m. Wednesday, fashion designer Nick Verreos; Jacey Duprie, editor of the Damsel in Dior website; and blogger Dani Song will choose their favorite fall looks from among 11 Los Angeles bloggers who were each given a budget of $250 to shop the mall for a complete outfit. The event includes a style commentary at 7 p.m. with Los Angeles magazine style editor Linda Immediato, announcement of the winners at 7:30 p.m. and a meet-and-greet with the judges at 8 p.m. The event includes cocktails, desserts and music, and will take place at the Beverly Center Court, Level 6, 8500 Beverly Blvd., Los Angeles.
Openings
Sole Society, an online seller of women’s shoes, handbags, and accessories, is opening its first brick-and-mortar retail store on Wednesday at Santa Monica Place. Store prices range from $54.95 to $149.95 for shoes and boots, $39.95 to $89.95 for handbags and $19.95 to $54.95 for accessories. Sole Society is on level 2 of the mall at 395 Santa Monica Pier, Santa Monica.
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