T.G.I. Friday’s, Carl’s Jr. Settle ‘$6 Burger’ Suit
T.G.I. Friday’s, a casual-dining restaurant chain, and CKE Restaurants Inc.’s Carl’s Jr. reached a confidential settlement to end a dispute over the fast-food company’s “$6 burger” advertising campaign.
The lawsuit “has been resolved to the satisfaction of both parties,” said Narina Singh, a spokeswoman for Santa Barbara-based CKE. A spokeswoman for T.G.I. Friday’s, which is based in Dallas, didn’t immediately return a telephone call.
Friday’s in July sued in U.S. District Court in Los Angeles, claiming that Carl’s Jr.’s advertisements are false, misleading and unfair competition.
One of the Carl’s Jr. ads stated that the fast-food chain’s $3.95 burger is “like the burger I just paid about $6.25 for at Friday’s.”
CKE shares fell 24 cents to $10.21 on the New York Stock Exchange, before news of the settlement was released.
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