CATCHER IN THE WRY
Can “Adrian Mole,” Britain’s biggest multimedia phenomenon among the young, become popular in America?
Grove Press is betting yes with a 25,000-copy print run of “The Diaries of Adrian Mole” ($17.50), due out in May. The purported observations of a precocious British lad--actually penned by Sue Townsend--have sold 4 million-plus copies in England.
Adrian, who “began” his diary at 13 3/4, offers such insights as “I have just realized that I have never seen a dead body or a real female nipple. This is what comes of living in a cul-de-sac.”
Young people are crazy for it. There’s been a six-part BBC miniseries, with a sequel planned around book two, “The Growing Pains of Adrian Mole.” A musical version has been running in London’s West End for more than a year.
A 1984 American version from Avon Books was sold unsuccessfully as a children’s book. Grove plans broader marketing.
“Like ‘Catcher in the Rye,’ ” opined Grove senior editor Fred Jordan, “ ‘Adrian Mole’ is an anti-hypocrisy book that makes you laugh about the foibles of the adult world and the semi-naivete of the young mind.”
Townsend has written an introduction for the Grove edition that explains such British-isms as Malcolm Muggeridge--”an old intellectual on TV, a bit like Gore Vidal only more wrinkled.”
More to Read
Sign up for our Book Club newsletter
Get the latest news, events and more from the Los Angeles Times Book Club, and help us get L.A. reading and talking.
You may occasionally receive promotional content from the Los Angeles Times.