Guess gets Seductive with a perfume launch party in Hollywood

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It’s easy to associate the Guess brand with tight jeans, big hair and bombshell looks, and the L.A.-based company’s Wednesday night fete for its new fragrance, Guess Seductive, didn’t disappoint in sex appeal or young Hollywood celeb turnout.

Held at Colony nightclub in Hollywood, guests such as Mark Salling, Brittany Snow, Samaire Armstrong, Roxy Oiln and Carlos Lopez danced to music spun by Solange Knowles. Host Vanessa Hudgens -- looking rather Goth in black, with smudgy black eye makeup and her layers of tangled raven tresses -- stuck to a secluded booth near Knowles’ DJ perch.

Tester size vials of Guess Seductive were within arms’ reach of every banquette and bar in the club, and guests were given a full-sized bottle of the woodsy “floriental” to take home, spritz and channel their very own inner-bombshell. Speaking of bombshells, the face of this new fragrance, model Alyssa Miller, also was in attendance. Her dark brown hair and full Brooke Shields eyebrows aren’t the features we’re used to seeing from a Guess girl (think Claudia Schiffer, Eva Herzigova or Anna Nicole Smith) but hopefully Miller marks the return of the company’s campaign cover girls who were so evocative of the 1990s.

-- Melissa Magsaysay