High on heels: ‘Today’ introduces us to ‘Stiletto Stoners’
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Since writing about the pop culture mainstreaming of marijuana, I’ve kept a keen interest in how the subject is treated on TV, and on my way out the door this morning, I heard “Today” show hosts Meredith Viera and Matt Lauer bantering about an upcoming segment about young, pot-smoking career women.
The segment (see below) dubbed them “Stiletto Stoners,” which struck me as a brilliant, catchy tag -- and one that’s almost sure to become a pop culture meme along the lines of “metrosexual,” “Chardonnay Liberal” or “Wise Latina” -- indeed a visit to the website stilettostoners.com promises “Website on its way.”
The term was coined in an article in the October issue of Marie Claire by Yael Kohen, and I tip my wordsmith’s cap to her genius.*[UPDATED].
The only problem is, the snappy sobriquet leaves out the guys -- and let’s be honest, no one’s done more to blaze the trail for pot smoking professionals than the boys. What should Matt and Meredith (and the rest of us) dub the upwardly mobile XY chromosomes who, like their high and heeled counterparts, unwind at the end of the day with a joint instead of a gin and tonic? “Button-down Bakers? “Necktie Tokers”?
I’m sure the perfect answer’s out there in the ether somewhere. Feel free to post your suggestion in the comments section.
-- Adam Tschorn
*[UPDATED: In the original version of this post, I had yet to reach Kohen to confirm the term originated with her. She’s since returned my call and verified that indeed she and the folks at Marie Claire coined the term.]
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