Countdown to 2000: 1920s Lifestyles
Elise Gee
As the rest of the country experienced the Roaring ‘20s, the Newport-Mesa
area was roaring as well.
Residents began to enjoy the luxuries that usually accompany prosperity.
Costa Mesa services expanded at an exponential rate.
A branch of the Bank of Balboa opened in Costa Mesa with 300 depositors.
Modern conveniences -- sidewalks, gas for heating and cooking, the first
electric lights, gasoline pumps, and a post office -- emerged during this
decade.
The area was moving gradually away from farming and more toward
urbanization. Residents had more leisure time, as demonstrated by the
formation of the Friday Afternoon Clubhouse and the Women’s Clubhouse.
On any given day, residents could be found at the Wayside Market on
Newport Boulevard. There was a counter at each end of the store with
chairs for serving watermelon, fruit and ice cream.
In Newport Beach, residents weren’t allowed to legally drink alcohol
until 1933, but that was the only aspect in which the city was “dry.”
Surfing and yachting were emerging as major hobbies.
Duke Kahanamoku introduced surfing to the United States in Newport Beach
during this decade. Balboa became a bustling center for social
activities. Shops such as Madame Larue, The Green Dragon and Soto’s
flourished there.
The Balboa Yacht Club was founded in Newport during this decade. In 1922,
the first Newport Yacht Regatta was held, followed by the first
Transpacific Yacht Race to Hawaii in 1928.
Sources:
“Newport Beach: The First Century, 1888-1988,” James Felton, Ed., 1988.
“A Slice of Orange: The History of Costa Mesa,” Edrick J. Miller, 1970.
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